It’s a little mind-boggling to know there are so many various social media channels available. To best determine what works…
Smart marketers understand that traditional marketing is becoming less and less effective by the minute. There has to be a better way…
I am sitting here with my team member, Kristina Witmer – owner and managing director of Witmer Group, we have…
Today’s consumers want content that satisfies their search – to the point, quickly and effectively. To effectively reach them, create…
You may have heard the term to Go Viral, but what exactly does it mean? The true definition of viral…
Like many in SEO and content marketing, I have been reading a lot of articles on Google’s Hummingbird update. A…
It’s true that social media has revolutionized marketing. And, it’s also true that social media makes it easier to reach…
In current business culture, successful companies dedicate a lot of time to establishing a corporate culture that keeps employees engaged. …
I often see companies get bogged down by activities that are unrelated to their core business (selection of tech vendors,…
As a small business owner, you probably had a couple of goals when you started out: Mainly to share your…