If you’ve used ChatGPT, Gemini or Claude for more than five minutes, you’ve likely noticed a pattern: ask the same…
What a fantastic conversation we had with Virginia Sharp March on the latest Ready, Set, Action episode! As a marketing…
Hi everyone, Lori here. I’ve spent my career watching marketing trends come and go. One of the biggest “rules” we’ve…
One of the greatest myths in 2026 is that AI is here to make marketing easier. The reality? AI makes…
Think about the last time someone asked you, “What’s the best Disney movie of all time?” Did you reach for…
Let’s be honest: in 2026, the internet is a crowded place. With AI-generated content booming and search engines like Google…
There’s a lot of chatter among marketing folks right now about the “right” way to brand a business. The biggest…
If you’ve been keeping up with digital marketing trends, you’ve probably seen a lot of new acronyms floating around: SEO,…
I recently had the pleasure of joining Bob Foster for a ten-minute Global Now Tech Talk, and the conversation was…
At Witmer Group, we operate from a core principle: Marketing should actively support sales-marketing alignment: It’s more than online visibility.…










